Today’s Politco’s “Morning Score” reports on a new round of ads by the Republican National Committee (RNC). This fourth round of ads in the RNC’s “Change Direction” campaign features a 30-second spot depicting a little girl watching the news at the end of Obama’s second term in 2017. The ad continues the RNC’s focus on the failing economy saying: “Eight years ago we were promised hope… Today many believe their American dream has been lost.”
The spot is airing in key battle ground (toss-up) states Ohio, Indiana, Iowa, North Carolina, Florida and Virginia, along with a Spanish-language radio buy in Florida focused on Hispanic voters.
During a conference call with Florida reporters, RNC Chairman Reince Priebus discussed the importance of the Hispanic vote and Florida voters. The Miami Herald reports:
“Polls show that Hispanic voters are leaving the Democratic Party “in droves,” and the DNC is afraid, said RNC Chairman Reince Priebus…”It’s clear that this president’s failed economic policies have Hispanic voters looking for a change of direction,” he said. “It’s obvious that this president, while in love with his own voice, is not in love with following through oh his promises. No matter your background, that truth is known across the country.”